Indian kidswear market, dominated largely by unorganised players, may soon see major international play. Two over-a-century old American iconic brands, Carter’s and OshKosh B’Gosh, are entering India in licensing partnership with Planet Retail, which is already the Indian franchisees of brands such as Body Shop, Debenhams, Next, Guess and 14 stores of Marks & Spencer, which has now moved into the Reliance Retail fold. Carter’s and OshKosh B’Gosh will be initially sold through shop-in-shop format in department store Debenhams, which is scheduled to open its second store in Mumbai next month. The kidswear brands will later have their exclusive stores.
The Economic Times
http://economictimes.indiatimes.com/News/News_By_Industry
/Services/Planet_Retail_to_bring_in_Carters_OshKosh_BGosh/
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