Friday, January 11, 2008

World watches Tata Motors Nano unveils

It’s the car that promises to shake up the world automobile industry. The Tata Motors Nano, India’s first original contribution to the car industry, was unveiled on Thursday at a packed, near-stampede launch. As promised, it’s priced at Rs 1 lakh ($2,500). The history-making car, which many industry observers predict will be a huge hit in emerging and even advanced markets, is already attracting world-wide attention with television channels in Europe and the UK telecasting the event live. Already, the launch of the Tata small car, the cheapest in the world, is being compared to seminal events such as the launch of Ford Model T and Volkswagen Beetle.

The Economic Times
http://economictimes.indiatimes.com/
World_watches_Tata_Motors_unveil_Nano/
articleshow/2691032.cms

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